George Carlin Had Seven Dirty Words. Executives Have Seven Dirty Words Too.

Rich Nazzaro

Published on: 03/03/2026

New Blog Post DescriptGeorge Carlin understood that the words institutions allow reveal exactly what they're trying to protect. In the AI era, executives have perfected the same trick — seven words that sound like transformation, leadership, and bold action, while quietly helping everyone avoid the harder conversation underneath. This is about those seven words, what's hiding behind them, and the questions every leader should be asking instead.ion